DAY + WEST

Skincare

Year

2023

Role

Creative Director

Client

Day+West

The Story

By celebrating the inner beauty of sensitivity, but also the outward strength that it requires—we open a space to fully feel life, to connect deeply, and to be vulnerably open to our experiences and the extraordinary world around us.

Packaging-Photo

DAY+WEST=

Skincare

Manifesto-1
The Brand

To build the Day+West brand – everything from brand and DTC strategy, the creation of the new visual identity and packaging to messaging and copywriting as well as e-commerce design and development. The result is a pleasurable, empowering brand experience and products as beautiful on a bedroom (or hotel room) dresser as they are kind to skin.

Visual-Assets-1
Mobile-Pages
Type-Application
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Product-Breakdowns