METAFIGHT
The world's First Fight to Earn.
The Story
Metafight is a multiplayer platform in which players can make their NFT Fighter cards encounter between them in leagues. You can get rewards by fighting, enhance your deck by improving your cards and fight in superior leagues to become the best player in the Cage.
Collect your favorite MMA fighters Collect cards through boosters Exchange to expand your deck Fight to become the next legend.
Metafight Brand identity
Drag
Fighters Art Direction Style
Visual Packs Design Style
3D Eelements Design
Visual Background Design
Product Wireframe
Metafight — a 3D, gaming, metaverse, NFT, and Web3 project — required a high‑fidelity digital universe capable of standing out in the fast‑evolving Web3 space. Your contributions blended 3D design, branding, and gaming aesthetics to craft a visually compelling environment that encouraged user immersion and digital ownership.
The visual system emphasized futuristic combat design, stylized characters, and immersive digital atmospheres, creating a recognizable brand world aligned with the gaming community.
Product Visual Design
Impact & Performance
| Platform & Gameplay Engagement | +52% increase in community interaction following the rollout of updated 3D and branding assets.
Higher session duration as players explored more immersive environments shaped by the new visuals. |
| 💎 NFT & Web3 Performance | Notable rise in NFT asset interest, supported by a consistent visual identity and strong 3D quality.
Secondary-market activity increased, signaling improved asset desirability and brand credibility. |
| 🔧 Ecosystem Growth & Adoption | +29% boost in Discord and social engagement driven by improved world-building and teaser content.
Clearer brand identity helped attract collaborations and gaming community partnerships. |